Owensboro entrepreneurs recognized

In this globally competitive marketplace, finding your niche is of vital importance. Owensboro natives and entrepreneurs Carter Gaddis and Neel Ford saw an opportunity and went for it. What they and their partners have created, the Sleeve360, allows iPad users to comfortably "wear" their iPad via a rear support strap that also allows the iPad to fully rotate for presentation, demonstration, or screen sharing. The applications are endless, but it is easy to see how such an innovation could be useful to the hospitality, restaurant and medical industries.

Now, their latest version for the iPad2 has been reviewed by one of the best Apple product websites out there, TUAW (the unauthorized apple weblog). In the website's ongoing "smackdown" series, which pits similar products against each other, TUAW proclaims the Sleeve360 as the "hands down" winner, stating that the "case is much easier to put on and take off, the rotation mechanism can be easily removed, and it the case really does work well as a stand in either portrait or landscape mode," and that it is "much more comfortable to wear." The full review can be read at http://www.tuaw.com/2011/07/19/sleeve360-and-handstand-for-ipad-2-smackdown-of-the-rotating-ip/

Innovation is everywhere in this town, and it is precisely this type of fresh, global product, that will keep Owensboro competitive for years to come.

For more information on the Sleeve360, or to place an order, visit www.sleeve360.com.